
The creators of *The Morning Show* seem to be trying to outdo themselves with season three, and they’re doing it in a very *Morning Show* fashion: by transforming Bradley Jackson into a character reminiscent of Erin Brockovich. This happens when she stumbles upon disturbing video of countless birds falling from the sky.
The reason Bradley is investigating these bird deaths is a bit complicated. Her former network, now called UBN after a merger, wants to attract more conservative viewers and decides to rehire her, despite her past issues. She only agrees to return because she receives a tip about a possible cover-up involving a chemical plant owned by the network’s parent company. This plant is suspected of causing health problems in local residents and contributing to the mass bird deaths. While this new direction feels like a nod to ’90s conspiracy thrillers, it’s a complex setup that ultimately seems designed to give Reese Witherspoon something substantial to do on the show.