As an analyst with a background in financial markets and cryptocurrencies, I have been closely monitoring the developments in the stablecoin market, particularly Tether (USDT) and its competitors. While USDT has maintained its position as the largest stablecoin by market capitalization, recent reports suggest that its dominance is under threat.


USDT, the leading stablecoin in the cryptocurrency realm, has held its position through extensive usage and deep liquidity among traders and investors. Yet, latest indications hint at mounting competition threatening its reign.

Although Tether continues to lead the pack, it’s experiencing a gradual loss of market dominance as a result of fierce competition.

Tether Losing Market Share

As a researcher studying the cryptocurrency market, I’ve observed some significant collapses and de-peg incidents in recent years. However, despite these setbacks, stablecoins have persisted in expanding their market dominance over fiat currencies. According to the latest data from Kaiko, an impressive 82% of all cryptocurrency transactions are currently conducted using top USD and EUR-pegged stablecoins. In contrast, fiat currencies account for only a mere 18% of the market share.

As a crypto investor, I’ve noticed that Tether’s USDT has been the undisputed leader in the stablecoin market this year. According to data, USDT’s total trade volume has exceeded an impressive $3.6 trillion in 2023. This is almost quadruple the volume of its closest competitor, FDUSD from First Digital based in Hong Kong, which mainly trades on Binance.

Although USDT holds a prominent role in the market, its share on centralized exchanges (CEXs) has been shrinking as reported by Kaiko. Specifically, there’s been a drop from 82% to 69% year-to-date. This trend can be partially explained by intensifying competition from other stablecoins like FDUSD, which gain an edge through zero-fee incentives on Binance.

In the same timeframe, the market share of USDC, which is backed by Circle and regulated in the US, grew significantly. This trend suggests a rising demand for stablecoins that are compliant with regulatory frameworks. At present, around 10% of all stablecoin trading involves coins issued in the United States. Among the top five stablecoins based on market capitalization, only USDC falls under US money transmitter regulations. Its market share has surged from a meager less than 1% in 2020 to a substantial 11% today.

Ethena’s USDe Prominence Threatening USDT?

As a researcher examining the cryptocurrency market, I’ve noticed an intriguing trend: Tether’s declining market share could be due in part to the emergence of innovative yield-bearing alternatives like USDe from Ethena. Introduced in February, USDe has seen significant trading volume growth. However, it dipped from its peak in April, which exceeded $800 million, following Ethena’s ENA airdrop event.

As a financial analyst, I’d describe Ethena’s prominent characteristic as follows: Ethena is an Ethereum-based synthetic dollar protocol where USDe, a stablecoin pegged to the US dollar, takes center stage. USDe maintains its value through a delta-hedging strategy that involves holding Bitcoin and Ethereum reserves. This strategy helps mitigate volatility by selling perpetual futures on these assets in the market. With around $2.3 billion total value locked (TVL) and 168,000 users engaging in staking activities, USDe is a popular choice within the platform.

As a crypto investor, I’ve noticed the rapid growth of the ecosystem recently, but I’ve also heard warnings from industry insiders regarding the potential risks associated with algorithmic stablecoins. These concerns echo those raised in the aftermath of Terra’s UST stablecoin failure. Some of these issues include increased regulatory and operational challenges, such as the possibility of being banned in the US if current stablecoin legislation is enacted. This could significantly hinder the widespread adoption of algorithmic stablecoins.

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2024-04-30 23:10