A Gucci Movie Without Lady Gaga?

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It’s been a surprisingly eventful week! Demi Moore was seen enjoying Doechii’s music, Keke Palmer is dating someone whose family recently purchased property in Florida, and Elliot Page seems to be channeling a character from *Succession*. Thankfully, the world didn’t end, allowing Gucci to launch Milan Fashion Week with a unique presentation. Instead of a traditional runway show, they premiered a 30-minute film called *The Tiger*, written by Spike Jonze and Halina Reijn. The film stars Demi Moore as the mother of Keke Palmer, Elliot Page, and Edward Norton, with Ed Harris, Alia Shawkat, Julianne Nicholson, Heather Lawless, and Ronny Chieng also appearing. Real-life models Kendall Jenner and Alex Consani are featured as well, all subtly showcasing pieces from Demna’s first collection for Gucci, titled “La Famiglia.”

Movies and fashion are currently intersecting in a big way. According to *The Hollywood Reporter*, Gucci supported Chris Evans and Anya Taylor-Joy’s *Sacrifice* at the Toronto International Film Festival, and Yves Saint Laurent’s film division produced last year’s Oscar-nominated *Emilia Pérez* and this year’s *Father Mother Sister Brother*, which won the Golden Lion at Venice. The new film, *The Tiger*, leans into this connection by creating a storyline where Moore plays Barbara Gucci, the head of a parallel-universe Gucci and the governor of California. She hosts a dinner for her children with a *Vanity Fair* journalist (Harris) hoping to make a good impression, but the evening goes awry when everyone accidentally gets high. While it’s not a spiritual experience, this short film packs a lot into its half-hour runtime.

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2025-09-24 20:54