As a seasoned analyst with years of experience in the financial sector, I find MicroStrategy’s latest move to be an audacious yet strategic step in the rapidly evolving world of Bitcoin and corporate finance. The $3 billion convertible notes offering, with its 0% coupon rate and premium pricing, is a testament to Michael Saylor’s conviction in Bitcoin as a safe haven and long-term investment.


Michael Saylor, head of MicroStrategy, revealed they successfully secured $3 billion via a bond offering for senior converting notes.

As reported by the company’s top executive, this investment comes with no interest payments (0% coupon) and offers a significant increase in value (55% premium), which translates to an approximate exercise price of roughly $672 per share when considering its underlying worth.

$3 Billion Convertible Notes Offering

In a related press statement, MicroStrategy detailed that the funds from this sale will be allocated towards purchasing more Bitcoin and for various corporate expenses. The offering totals $3 billion in convertible senior notes maturing in 2029. Additionally, an extra $400 million in notes was purchased on an option exercised by the initial buyers on November 20, 2024.

These notes do not earn standard interest and are flexible, meaning they can be exchanged for cash, MicroStrategy’s Class A common stock, or a mix of both. The initial exchange rate is set at 1.4872 shares per $1,000 principal, offering a 55% premium over the average stock price from November 19, 2024.

Moving forward, these securities will become due on December 1, 2029. However, MicroStrategy has the option to redeem them early starting from December 4, 2026, under certain circumstances. Moreover, holders have the right to ask the company to buy back these securities by June 1, 2028, or upon certain events taking place.

After all deductions, the net proceeds from the offering amount to approximately $2.97 billion. This latest offering is part of the business intelligence firm’s larger goal of raising $42 billion over the next three years to fund its Bitcoin acquisition strategy, known as the “21/21” plan.

The plan aims to raise $21 billion in equity and $21 billion in fixed-income securities, all of which will increase the company’s Bitcoin holdings.

Microstrategy’s Position

Initially, MicroStrategy decided to invest in Bitcoin as a protective measure against potential economic turbulence. However, they have since made a firm commitment to expanding their reserves substantially using Bitcoin.

After transitioning into a Bitcoin asset in 2020, the software company has emerged as a pioneer in the corporate Bitcoin treasury model. As per statistics from Bitcoin Treasuries, the firm now owns approximately 331,200 coins valued at more than $32.7 billion, positioning it as the largest publicly-traded Bitcoin holder.

Lately, they’ve made significant Bitcoin buys: a staggering 51,780 BTC, worth approximately $4.5 billion, and another 27,200 BTC that were valued over $2 billion earlier.

On November 19, 2024, MicroStrategy garnered attention with a $21.8 billion trading volume. This impressive figure outdid the collective trading volumes of significant tech firms such as Apple, Amazon, and Meta.

Nevertheless, after the announcement, Mastercard (MSTR) plummeted significantly. The stock price fell approximately 16% in a single day, going from around $530 to less than $400 per share.

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2024-11-22 16:11