• A customer sued Dolce & Gabbana USA for delaying the delivery of the products, causing him to lose value on the DGFamily NFTs.
  • Bloomberg reported that the customer also alleged that the digital outfits with the NFTs couldn’t be used for another 11 days after they were released because D&G didn’t get approval on time.

As a seasoned crypto investor with a keen interest in NFTs, I find this news disheartening. The legal action against Dolce & Gabbana USA for delayed deliveries of its DGFamily NFTs is a stark reminder of the risks involved in this nascent market.


As a researcher, I’ve come across an intriguing development regarding Dolce & Gabbana USA and their handling of non-fungible token (NFT) deliveries. According to my findings from Bloomberg, a customer reportedly invested $6,000 in purchasing one of their NFT assets, but unfortunately, the delivery did not go as planned.

I unfortunately suffered a loss of $5,800 from my NFT investments and have taken legal action against the NFT project in question. I’m filing this lawsuit in the Southern District of New York, not just for myself but on behalf of other individuals who similarly invested in their digital assets.

The grievance claimed that the business marketed the NFTs to consumers, promising them perks such as digital incentives, tangible goods, and private events upon purchasing the DGFamily NFTs.

Despite the anticipated delivery of the NFTs, they were unfortunately delayed by twenty days. The customer had been informed that these digital assets would come with metaverse outfits for use in virtual environments. However, upon receiving them, the reportedly underpopulated metaverse platform where these outfits could be employed was revealed as a disappointment.

According to the complaint, the use of Dolce & Gabbana’s digital outfits was restricted for an additional 11 days following their release due to the lack of prior approval from the NFT marketplace UNXD.

Dolce & Gabbana and UNXD, named as defendants in the case, didn’t provide a comment right away when reached out by CoinDesk for one.

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2024-05-17 15:29