Pokemon Goldfish snack returns with new characters

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Pokemon and Goldfish are teaming up! Fans can now find special Pokemon-themed crackers with popular characters on the packaging.

While Pokémon is famous for its trading card game and video games, it often partners with food brands. We’ve already seen Pokémon-themed treats like Pikachu ice cream and special Hershey’s Kisses.

Goldfish crackers are getting a Pokémon makeover! New packaging featuring Pikachu, Charmander, Squirtle, and Bulbasaur will be available in stores across the U.S. starting in May.

As pointed out by GameSpot, the collab is part of Pokemon’s 30th anniversary celebration.

Pokemon x Goldfish to launch new themed snack crackers

These Pokémon Goldfish aren’t a completely new idea. A Pikachu-themed version with Poke Ball-inspired packaging came out in 2025. Now, they’re adding even more Pokémon designs to the mix.

Each Pokémon comes in packaging that reflects its unique colors. For instance, Bulbasaur’s packaging is a bright, recognizable green.

Okay, so it’s not just the boxes that are adorable – the crackers themselves are themed too! If you get the Charmander, Squirtle, or Bulbasaur ones, the crackers are actually shaped like their heads and colored to match! It’s seriously the cutest thing.

Pikachu stands out with a unique design compared to other Pokémon figures. It’s posed as if it’s jumping, which is a cool detail. According to Siliconera, all the figures are cheddar-flavored.

Just a quick note for collectors: the Pikachu version of these new collectibles is exclusive to Target and Walmart. All the packs cost the same – $3.70 each.

Plus, Goldfish is offering fans a chance to win a trip to the Pokémon Fossil Museum at The Field Museum! The contest starts on May 1, 2026, and while details are still scarce, it’s sure to be exciting.

Fans will be able to learn more through their website.

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2026-04-30 09:18