Okay, I’m seriously excited about this! Reese’s and Hismile just dropped a peanut butter cup flavored toothpaste, and as a huge Reese’s fan, it’s like a dream come true. Finally, I can brush my teeth with something that tastes like my favorite candy!
If you dislike the taste of most toothpastes but love peanut butter and chocolate, Hismile offers a flavor you’ll enjoy.
In late February, the company announced a partnership with Reese’s to create a special, limited-edition toothpaste.
They emphasized this wasn’t a test, but the real deal: the classic, beloved combination of chocolate and peanut butter you expect from a Reese’s Peanut Butter Cup.
Reese’s peanut butter toothpaste is real
This new flavor is currently only sold in Australia and New Zealand. You can buy it in packs of three or five, with a three-pack costing $18.40 USD and a five-pack costing $27.59 USD.
Despite claiming to taste just like the iconic peanut butter cups, the toothpaste is sugar-free.
View this post on InstagramA post shared by Hismile (@hismile)
This toothbrush combines the classic taste of Reese’s peanut butter cups with your daily brushing routine. The product description promises a smooth, chocolatey peanut butter flavor that turns brushing into a fun, indulgent experience – like a little dessert with every brush!
This isn’t the first time a Hismile collab has gone viral for an outrageous toothpaste flavor.
In 2025, the company partnered with KFC to create a limited-edition fried chicken-flavored toothpaste, and it quickly became a sensation, selling out within two days.
The toothpaste advancements don’t stop at peanut butter and fried chicken, either.
Researchers at King’s College London recently created a new toothpaste using hair proteins. This toothpaste is designed to fix damaged tooth enamel and protect against cavities.
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2026-03-02 19:18