The sports media outlets, Sportico and the Yes Network, have announced their fresh monthly sports business program titled “Sportico Sports Business, Powered by Genius Sports.” The inaugural episode is set to air on March 18 at 10:30 p.m. ET, appearing after the post-game show of the Brooklyn Nets on the Yes Network and Gotham Sports App.
This series promises engaging interviews with prominent sports personalities, delving into various aspects of the sports world such as media, finances, facility management, leagues and conferences, legal matters, sponsorships, and technological advancements. Bob Lorenz, a commentator for the Yes Network’s New York Yankees and Brooklyn Nets, has been appointed as the host. In the series premiere, Lorenz will be joined by Sportico’s team of reporters and editors in discussions with Gerry Cardinale, founder and managing partner of RedBird Capital Partners, and NBA Hall-of-Famer Grant Hill.
According to Jared Boshnack, executive producer and vice president of production at the Yes Network, this upcoming series merges the specialized knowledge and assets of two prominent sports business entities. This collaboration promises to offer a behind-the-scenes perspective on the deals and influential figures shaping today’s sports landscape.
Scott Soshnick, chief editor of Sportico, expressed great excitement about collaborating with The Yes Network for the ‘Sportico Sports Business’ series. He believes this partnership combines top-notch journalism with exceptional broadcasting skills. He is eager to provide both entertainment and education to a large audience of sports enthusiasts.
2020 saw the debut of Sportico, a digital platform created by EbMaster’s parent company Penske Media. This dynamic platform caters to sports industry professionals, offering up-to-date news, data analysis, strategic insights, leadership perspectives, and live media events within the sports sector.
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2025-03-13 16:46