Warner Bros. Discovery reported a loss during the final quarter of the year due to approximately $1.9 billion in costs and reorganization expenses, despite gaining 4.6 million new subscribers for their streaming platforms.
Similar to its competitors, Warner Bros. is facing a challenging period within the media industry. This era sees a shift from traditional linear TV viewership, which was simpler to monetize, towards emerging streaming video platforms. The company reported a 2% decrease in total revenue, reaching $10 billion, and mentioned a 2% drop in distribution and an 11% decline in ad sales due to ongoing softness in conventional advertising markets.
It turns out that the U.S. market for linear television advertising is declining more rapidly than we anticipated, as suggested by our performance during the past few quarters,” the company informed its shareholders on Thursday.
Nonetheless, Warner anticipates strong growth for its streaming sector, estimating that their platform Max will amass at least 150 million users by the year 2026, based on an international expansion of the service. The company shared with shareholders their expectation that the streaming business segment will generate approximately $1.3 billion in adjusted earnings in 2025, marking a doubling over the $677 million earned last year.
The company’s loss increased by 24% this year, from $400 million last year to $494 million.
The income generated by its studio operations increased by approximately 15%, reaching nearly $3.66 billion, predominantly due to an expansion in production, as the previous quarter was affected by Hollywood labor strikes. Conversely, the company’s TV network earnings decreased by 5% to $4.77 billion, with Warner Bros. mentioning a 28% drop in viewership for their U.S. networks.
During the recent quarter, direct-to-consumer operations stood out as a significant point of interest. Warner added approximately 6.4 million subscribers globally, bringing their total to 116.9 million spread across the world. This growth resulted in an increase in revenues by 5%, amounting to $2.65 billion.
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2025-02-27 15:47