Twitch is rolling out changes to help viewers see more reliable numbers of who’s actually watching streams, as they continue to fight against fake viewers (viewbots).
Similar to how some players cheat in video games like Call of Duty, streaming services are constantly battling people who falsely increase their viewer counts to appear more popular than they really are.
Twitch CEO Dan Clancy says it’s difficult to combat fake viewers on the platform. Recent data from StreamsCharts shows over 30 million hours of viewing time on Twitch last August came from suspicious streams – about the same as a popular Netflix show gets in a week. Kick, a competing platform, also saw a significant amount of fake viewership, totaling 20 million hours.
Twitch is expanding its efforts to fight fake viewership beyond live streams and now focusing on clips. The platform, owned by Amazon, is improving its methods for spotting and removing inauthentic views in this area as well.
Twitch reveals new clip view updates and it could help boost small streamers
Twitch announced on November 19th that it’s changing how clip views are tracked to more accurately show how many people are actually watching them.
The platform has resolved a problem that was incorrectly increasing the number of views on clips. View counts are now more reliable across all devices, including computers and iPhones. Plus, views from clips shared in Stories will now be included in the overall view count.
Twitch has also upgraded its systems to better block fake viewer numbers from bots and is now tracking clips more closely. This improved data could help them create new features in the future.
We’re updating how we count views on clips to give you a more accurate picture of how people are engaging with your content. Here’s what’s changing: we’ve fixed a technical problem that was causing inflated view numbers, and we’re now including views from Stories when calculating total clip views.
— Twitch Support (@TwitchSupport) November 19, 2025
Twitch explained that clip view numbers might seem lower at first, but the new system will provide more accurate and consistent data across all platforms. This will ultimately give you a better understanding of how well your clips are performing, and they plan to continue improving the view counting system regularly.
These changes should help talented creators whose videos become popular appear more frequently on a category’s “popular clips” page, leading to more people finding and watching their content naturally.
It remains to be seen how these changes will impact streamers, and what further steps Twitch will take to combat viewbotting.
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2025-11-19 23:49