SAG-AFTRA To Resume Video Game Contract Negotiations

As a lifelong enthusiast of the gaming world, I find myself deeply invested in the ongoing saga between SAG-AFTRA and the major video game production companies. Having spent countless hours immersed in virtual realms, brought to life by the talented voices and performances of union members, I can’t help but feel a sense of camaraderie with these hardworking professionals.


3 months have passed since SAG-AFTRA initiated a strike due to issues regarding AI voice work in video games. Now, they’re returning to discussions with the businesses that agreed to the Interactive Media Agreement on October 23. These companies include Disney, Activision, Electronic Arts, and Warner Bros. Games. Additionally, SAG-AFTRA will demonstrate their protest at the Warner Bros. studio lot on October 16.

The union SAG-AFTRA will continue its discussions about the Interactive Media Agreement with their negotiating partners on October 23rd. These partners include Activision Productions Inc., Blindlight LLC, Disney Character Voices Inc., Electronic Arts Productions Inc., Formosa Interactive LLC, Insomniac Games Inc., Llama Productions LLC, Take 2 Productions Inc., and WB Games Inc. as stated in the announcement.

No further comment is available from either party at this time.

Over the summer, SAG-AFTRA declared a strike due to an unresolved issue during contract negotiations with IMA companies. The main point of contention was not being able to agree on safeguards for voice actors and motion-capture performers, regarding the replication of their voices, movements, and likenesses by artificial intelligence.

Last September, SAG-AFTRA focused their attention on The Formosa Group over allegations that they were trying to secure non-union work for a game in production through a subsidiary company. As a result, SAG-AFTRA submitted a complaint to the National Labor Relations Board and extended their strike action to include League of Legends, one of Formosa’s major games, which offers significant voiceover opportunities.

In response to questions posed by TopMob, a representative from Riot Games clarified that League of Legends is unconnected to the concerns outlined in SAG-AFTRA’s press release. They emphasized that since League of Legends transitioned into a union project five years ago, it has consistently advocated for Formosa to collaborate with Union performers based in the United States and has never proposed anything different. Furthermore, Riot Games has never requested Formosa to terminate any game that they have registered. All accusations in SAG-AFTRA’s press release regarding canceling a game or employing non-union talent pertain to a non-Riot production, and are completely unrelated to League of Legends or any other Riot Games.

The guild aims to ensure that video game actors provide permission and are fairly compensated for the utilization of their work in future AI models related to video games, moving ahead.

In simpler terms, Jeff Bennett, the general counsel of SAG-AFTRA, has asked video game companies to match the standards set by other industries regarding the recognition and respect for human creative work. This could encompass both vocal performances as well as physical actions in games.

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2024-10-16 15:09