Krafton, the South Korean game company behind popular games like PUBG, announced that its employees have welcomed 46 babies so far in 2026.
Starting in February 2025, Krafton began offering financial support to employees who have children. The benefit provides 100 million won (approximately $66,784 USD) per child for those born after January 1, 2025, and is a lifetime benefit.
The company gave the new parents two years of paid leave to care for their babies, and they also promised to hire temporary staff to cover their work during that time.
The company’s employee benefits are proving successful, with a recent report showing 46 babies born to employees in the first quarter of 2026.
Krafton employee incentives double staff birth rate
We anticipate approximately 44 employee babies will be born between January and April 2026. This is a significant increase – almost double the number born in 2025 (23) and 2024 (21).
Krafton’s Choi Jae-geun explained that the study showed companies can make a genuine difference by getting involved in addressing social issues.
We are committed to being a socially responsible company by supporting employees through childbirth and childcare, and by creating a workplace that helps everyone balance their work and family commitments.
South Korea has been facing a long-term decline in births, but new reports suggest the situation is starting to improve.
A Reuters report from February 2026 shows that South Korea’s birth rate has been slowly increasing. It rose from 0.75 births per woman in 2024 to 0.80 in 2025. This translates to 5.0 births for every 1,000 people in 2025, up from 4.7 in 2024.
Okay, so things are really changing in the game! We’ve seen a huge spike in marriages – they jumped almost 15% in 2024, and then another 8% in 2025. It’s like everyone’s suddenly decided to settle down!
South Korea and Japan are both trying to encourage more births by offering incentives. In Japan, the Kochi Prefecture is even paying people to use dating apps, with the goal of increasing marriages and families.
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2026-05-15 21:18