Experiencing an old mobile game again can be quite a shock, as it bombards your senses and turns a peaceful stroll down memory lane into a hectic journey through Advertising Avenue for many users. As one user, ZylonBane, put it, “Jetpack Joyride has become an ad-cluttered nightmare.” The transition from nostalgia to annoyance can be abrupt, as players often find themselves watching ads not just occasionally, but after every single gameplay session. This wasn’t what we used to play these games for – we merely wanted to pass the time, not dig into our wallets. The constant ads erode the charm that these games once had, transforming the leisurely ‘idle’ experience into a frenzied chase to avoid ads.