A Brand Collab Made in Heaven
In a surprising move for the Bachelor community, Taylor Frankie Paul could be perceived as an unexpected pick. Known for her roles in the Emmy-nominated series “The Secret Lives of Mormon Wives” and the ensuing “soft swinging” controversy that shook its foundation, Paul is unafraid to embrace complexity. She’s a divorced mother of three with two different fathers, she loses her temper easily and frequently uses social media, fueling the passion of her 5.5 million followers eager to support her journey. She is also a devout Mormon. Casting Paul as the Bachelorette might appear as a desperate move from a struggling franchise, and in many ways, it is. The Bachelor and its spin-offs have been experiencing a slump for quite some time now, with declining ratings and showrunners resigning due to a “toxic workplace.” Since then, the show has brought on a showrunner from “Summer House” and a casting company renowned for hiring talent for various “Real Housewives” franchises. As modifying the show’s established formula seems unlikely, placing a big bet on raw charisma remains the only option left.