Meme Coins Overtake BTC, BNB in Popularity Among Crypto Holders: Binance

As a seasoned analyst with over two decades of experience in the financial markets, I find the shift towards meme coins among cryptocurrency enthusiasts intriguing, to say the least. While Bitcoin still holds significant weight in the market, it’s fascinating to see how these playful digital assets, born from internet culture, are gaining traction and outpacing even established players like Ethereum.

According to a recent survey by Binance, supporters of digital currencies are increasingly favoring meme coins rather than established cryptocurrencies such as Bitcoin (BTC) and Binance Coin (BNB).

The results from a survey involving more than 27,000 participants across various regions (Asia, Australia, Europe, Africa, and Latin America), which were made public on December 18 as part of the Binance Global User Survey, were compiled.

Meme Coins Outpace Bitcoin and Ethereum

As a researcher delving into the realm of cryptocurrencies, I’ve discovered an intriguing fact: 16% of our survey respondents admitted to owning meme coins, making them the most popular cryptocurrency among our participants. The report underscores not just their widespread ownership but also the palpable enthusiasm users harbor for their future prospects in the crypto sphere.

Approximately one out of every seven cryptocurrency owners holds Bitcoin, making it the most popular choice. BNB comes in second place, with slightly more than 14%, while Ethereum (ETH) takes third position with just under 11%. The remaining leading layer-1 tokens make up around 10% of all user wallets combined.

Although the exchange didn’t reveal the specific holdings, information from CoinGecko indicates that the combined market capitalization for meme coins amounts to approximately $116.5 billion. Dogecoin (DOGE), which has the highest cap among them, is currently trading at around $0.365.

Conversely, Bitcoin’s market value surpasses an astounding $2 trillion, with its current trading price standing at approximately $101,900. This valuation comes after it reached a new peak of $108,000 on December 17.

Crypto Market Expectations and User Trends

The Binance survey offers insights into what participants believe the future of the crypto industry might look like by 2025. Approximately one out of five people (19.39%) expect stricter regulatory control, while a similar percentage (16.1%) forecast greater participation from traditional financial institutions and institutional investors. Additionally, around 16.51% of the respondents anticipate more widespread use of blockchain technology in everyday applications.

New types of investment options are gaining attention, as AI-related tokens are forecasted to take over the market in the upcoming year. Approximately a quarter of survey participants predict that these crypto assets will drive market expansion by the end of 2025. Meanwhile, around 19% believe meme coins will remain popular. Additionally, decentralized finance (DeFi) and layer-1 tokens are expected to garner about 12% each.

The research additionally underscores the increasing number of individuals venturing into the crypto world, as approximately 45% of participants shared that they entered the market in the year 2024. Interestingly, around 24.52% of these newcomers joined within the previous six months, while another 20.60% had invested within the last twelve months.

Although there’s an influx of new users, about four out of every ten people surveyed have been actively using Binance for one to five years. This suggests a well-balanced range of user experiences within the Binance user community.

When it comes to how people distribute their investments, about four out of ten users (43.97%) invest less than 10% of their total assets in cryptocurrency. On the other hand, a slightly smaller group (24.33%) invests between 10% and 25%. Interestingly, there’s still quite a bit of trading activity going on: Around one-third (31.09%) of users engage in daily trades, while another nearly one-fifth (22.91%) trade at least once a week.

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2024-12-19 23:08