Previously at Sony’s PlayStation, Shuhei Yoshida expressed his surprise at Nintendo pricing Mario Kart World at $80, but ultimately supported their choice to set such a price point.
As I sat down for an interview on Easy Allies’ podcast, I found myself taken aback by a revelation – the cost of software development had crept up unexpectedly on me. It seems that gamers who assume games will always stick at their traditional $70 price tag, while overlooking the escalating costs and broader project scopes, might soon find themselves tapping their toes to a different tune.
According to Yoshida (as reported by GamesRadar), publishers should not have prices restricted to only the fixed price from the physical media era. Instead, each game’s price should reflect its actual value, which is essentially based on what the publisher perceives as its worth.
As a passionate gamer, I find myself intrigued by the pricing strategy of Nintendo’s latest releases. While Mario Kart World sets me back $80, other first-party Switch 2 games like Donkey Kong Bananza are holding firm at the $70 price point. Previously, Nintendo’s Bill Trinen hinted that they might “consider different prices” for their games depending on the richness of the gaming experience offered.
Trinen stated: “When examining any particular game, we consider factors like the user experience, the content, and the worth.
Nintendo has faced criticism regarding the $70 price tag for The Legend of Zelda: Breath of the Wild on Switch 2, with some customers expressing disappointment due to the game not coming with the included DLC.
During the interview, Yoshida mentioned that he anticipated the price of Switch 2 to be around $400 USD. However, Nintendo set the actual price at $450 for the system alone and $500 for a package including Mario Kart World. Yoshida suggested that the increase in price might be a result of rising costs for goods recently.
In terms of today’s value, the initial price of the original Switch was around $50 cheaper than the projected cost of the new Switch 2, which was priced at about $350 when it is expected to launch. Reports suggest that Nintendo may incur a financial loss on every Switch 2 unit they sell during its initial phase.
In response to the rise in cost, Nintendo’s representative, Trinen, stated that as time passes, all goods become more expensive, and Nintendo consoles are no exception to this trend. Some critics argue, however, that Nintendo is intentionally increasing prices due to consumer demand, knowing full well that people will continue to purchase these items at the higher price point.
The global release of Nintendo Switch 2 is set for June 5th. Previously scheduled U.S. pre-orders were supposed to start on April 9th, however, they were postponed because of Trump’s tariffs. Lately, there have been rumors that U.S. pre-orders for the Nintendo Switch 2 might become available soon. There is speculation among some people whether Nintendo will raise the price of the U.S. pre-orders due to the tariffs; only time will tell if this happens or not.
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2025-04-17 19:39