It Ends With Us Stars Respond to Fan Backlash

As a seasoned film enthusiast who has spent countless hours immersed in the complexities of cinematic narratives and the real-life drama that often accompanies them, I find myself both heartened and slightly amused by the recent actions taken by Blake Lively and Justin Baldoni regarding their film, “It Ends With Us.”


Following criticism on social media and continuous conjecture about internal conflicts, both Blake Lively and Justin Baldoni took steps to refocus the conversation on intimate partner violence while marketing “It Ends With Us“. Fans have voiced their disapproval regarding the movie’s promotional campaign, as the “invite your friends, sport your florals” messaging has been perceived as trivializing the film and book’s serious themes.

Yesterday, I took to Instagram to share my gratitude to all who attended screenings of movies featuring strong female characters, proving there’s an audience for such stories. I also drew attention to the distressing national statistics about intimate partner violence and provided a link to a domestic violence hotline, encouraging anyone in need to reach out for help.

Wayfarer Studios, led by Baldoni, teamed up with the No More Foundation for a noble cause: to offer resources for individuals who have experienced sexual assault within intimate partner violence. In his statement, Baldoni explained, “We’ve joined forces with No More because we aim to create Wayfarer Studios projects that not only resonate with those dealing with domestic and sexual violence and abuse, but also educate, support, and provide resources for our viewers who may find themselves reflected in the stories on screen.” This move follows news of Baldoni engaging a crisis PR firm amidst speculations of a backstage dispute with Lively. Interestingly, this firm is the same one that Johnny Depp utilized during his legal battles with Amber Heard.

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2024-08-15 08:53