Dream is rebranding to “start a new chapter” amid YouTube drama

YouTube content creator Dream has announced plans for a fresh makeover of his persona, marking the beginning of a new phase in his professional journey. This change comes about nearly three years after he first unveiled his real identity to the public.

Over time, the fame of this individual’s YouTube channel dedicated to Minecraft has soared remarkably, making them the most prominent Minecraft YouTuber online. Remarkably, they have achieved this status while keeping their identity hidden by never revealing their face.

Until October 2022, he had been keeping his true appearance hidden. However, in that month, he decided to share a video unveiling his real face. Unfortunately, things didn’t go smoothly as planned, and Dream ended up facing harassment from internet users. As a result, he returned to using his well-known mask once more.

On Thursday, April 17th, it was announced by Dream that he plans to rebrand his work at the end of the month, marking a fresh start, and fans are anxiously anticipating this upcoming transformation.

Dream reveals plans to rebrand

He mentioned that towards the end of this month, he plans to begin a fresh chapter by rebranding [his/the company]. This was shared on platform X.

It’s unclear what the Minecraft enthusiast intends to accomplish with his recent rebranding, and it’s also puzzling as to why he chose to make this sudden move. However, the fans have been vocal in the comments section, expressing their views on the matter.

As a gamer, I’ve been wondering if the guy we know might decide to reveal his identity once more, or maybe he’s considering a shift in the kind of content he shares with us altogether.

“Face reveal part 2?” one fan asked in the replies.

Another asked: “How big of a change are we talkin’ here?”

“A music chapter?” replied a third.

— dream (@dreamwastaken) April 18, 2025

On the 18th of April, Dream shared a mysterious post featuring a screenshot of a computer desktop with files named “blob.txt” and “Trash Bin.” This image left some fans speculating if Dream might discard his well-known mask for another occasion.

Viewers too pointed out that the displayed date was April 26, 2025, with the time shown as 16:58. This implies that the rebranding could take place at 4:58 PM on that particular Saturday.

A new round of disagreement between Tommyinnit and Dream has arisen, this happening not long after a joke involving DreamSMP’s reunion was taken by Tommy as reminiscent of his grandfather’s passing.

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2025-04-18 20:18