Dream becomes a VTuber in massive rebrand with iconic blob as model

YouTube personality Dream, known for his Minecraft content, has transformed his well-known gooey mascot into a Virtual YouTuber (VTuber) character as part of an extensive rebranding effort by the content creator.

On the 18th of August, well-known Minecraft YouTuber Dream announced his plans for a fresh makeover of his personal brand, marking the beginning of a new phase in his professional life.

A growing number of followers started pondering if he was going to reveal his face again, since the YouTube personality hinted at a significant update in his mask and brand emblem.

On Saturday, April 26th, the rebrand was officially launched, and it was disclosed in a video that the next phase of Dream’s journey will be as a Virtual YouTuber (VTuber).

Dream 2.0 includes a new “blob” VTuber model

The broadcast of the announcement was shared on YouTube and another platform, and it was designed to resemble the traditional format of an Apple keynote presentation. To begin with, the discussion centered around the brand identity of Dream. Almost instantly, the focus shifted towards its mascot – the blob.

The announcement was streamed live on YouTube and another platform, emulating the classic style of an Apple keynote. Initially, the conversation revolved around the essence of the Dream brand, swiftly transitioning to the topic of its mascot – the blob.

He commented, “These are the issues I’ve found with this shape. It lacks expression and versatility, has no dimensionality whatsoever… it remains static. In essence, it’s simply a formless entity.

We didn’t just re-invent the wheel; instead, we aimed to improve it significantly. Here are some elements I envisioned for enhancement: incorporating movement, associating it with our brand Dream, and introducing 3D technology. So, what did we create? It’s a new version of Dream – Dream 2.0! We added depth, width, and height to the original design, making it possible to view its side profile. And now… I am a Virtual YouTuber (VTuber).

(Video starts at 4:15)

Over his new VTuber model, Dream made some changes to his social media profile photos, headers, and even his Dream XD channel’s appearance as well.

The Minecraft YouTuber also promised to upload videos more often and stream more frequently.

In approximately three years following his initial unmasking, Dream experienced this period as a VTuber. However, shortly afterwards, he chose to don the mask again due to an onslaught of abusive comments from internet users.

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2025-04-28 19:19