It was one of those days when the sun shone a little brighter, or so they say, and CleanCore Solutions (NYSE American: ZONE) decided to splash out-big time. They bought 285,420,000 dogecoins, which, if you’re counting, is about $68 million at today’s prices. They’ve named this shiny new acquisition the “Official Dogecoin Treasury,” backed by the illustrious Dogecoin Foundation’s corporate wing, the House of Doge. The company has set its sights high, aiming to accumulate 1 billion DOGE within 30 days, with a long-term dream of securing 5% of the entire circulating supply. 🌈
CleanCore Kicks Off Dogecoin Treasury Accumulation
On Monday, CleanCore announced that their new treasury had already become the single largest DOGE digital asset treasury (DAT) in just under a week. They framed this ambitious move as a utility-driven accumulation strategy, tied to upcoming House of Doge initiatives in payments, tokenization, “staking-like” products, and remittances. Marco Margiotta, CleanCore’s chief investment officer and CEO of House of Doge, said the aim is to capture “the value of Dogecoin’s ability to serve as the people’s currency,” aligning treasury operations with a push for broader real-world adoption. It’s like planting a tree and hoping it grows into a forest. 🌲
“Our treasury strategy is aligned with the forward-looking vision of House of Doge, where increased utility is expected to translate into broader adoption,” Margiotta added. CEO Clayton Adams stated that the program provides “regulated, transparent exposure to DOGE” for public-market investors, ensuring everyone can join the fun. 🎉
The 1-billion-DOGE near-term goal equates to roughly 0.66% of supply, and the longer-term 5% objective implies ~7.54 billion DOGE, based on recent circulating-supply estimates near 150.86 billion. At a spot price around $0.236-$0.24, the 30-day target would be notionally valued at ~$237-$240 million. That’s a lot of dogecoins, folks! 🐶💰
Monday’s buy follows CleanCore’s $175,000,420 PIPE financing that closed earlier the same day, which the company said would fund its DOGE treasury, make DOGE its primary reserve asset, and provide working capital. The deal’s investor roster included heavyweights like Pantera, GSR, FalconX, Borderless, MOZAYYX, and Mythos. The NYSE American also cleared the company’s supplemental listing application for the transaction. “ZONE is proud to be the first publicly traded company with an official Dogecoin Treasury, sponsored by the Dogecoin Foundation and House of Doge,” CEO Clayton Adams said, with a hint of pride in his voice. 🏆
The House of Doge relationship is central to the structure. In a separate announcement last week, House of Doge-described as the Dogecoin Foundation’s “official corporate arm”-said it partnered with CleanCore to create the only Dogecoin treasury “sponsored by the Dogecoin Foundation.” 21Shares will support and advise on allocation, yield opportunities, and governance. The statement also named Alex Spiro as CleanCore’s incoming board chair, Dogecoin Foundation director Timothy Stebbing as a new board member, and Margiotta as CIO. It’s a who’s who of the crypto world! 🌟
Market reaction has been swift. CleanCore shares jumped after hours on Monday following the disclosure of the $68 million initial buy, rebounding from a sharp drop when the financing plan was first unveiled on Sept. 2. The stock is up 8.4% yesterday and 30% over the past 5 days. Investors seem to be wagging their tails. 🐾📈
For Dogecoin, the scale is non-trivial but not dominant. With DOGE trading near $0.236-$0.24 and circulating supply around 150.86 billion, CleanCore’s initial tranche represents roughly 0.19% of supply; the 1-billion-DOGE 30-day target would lift that footprint to ~0.66%. Whether the foundation-backed structure affects liquidity or price formation will depend on execution speed, sources of liquidity, and how the treasury’s governance framework interfaces with counterparties-areas where the parties say House of Doge and 21Shares will provide oversight and reporting. It’s a bit like herding cats, but with more numbers and fewer whiskers. 🐱🔢
At press time, DOGE traded at $0.23597.
Featured image created with DALL.E, chart from TradingView.com
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2025-09-09 15:26