Blumhouse Should Let You Text Ma, Not M3gan
The text originates from Blumhouse’s fresh collaboration with Meta, which carries an intriguing undertone, as this union aims to debut Meta’s Movie Mate technology. This innovation enables viewers to engage in a second-screen experience during the movie, granting them access to unique content, trivia, and behind-the-scenes facts in real-time. To utilize this second-screen interface, the audience needs to direct message the @m3gan Instagram account as a starting point. During the M3gan screening, users can interact with the M3gan Instagram (1) and enjoy (2) sneak peeks, exclusive messages from directors and actors, and surprise special appearances in certain locations, not to mention (3) watching the film M3gan, which they will have purchased the right to see.