The Eras Tour Was a Love Story All Along

It’s a bit disappointing that the documentary The End of an Era focuses so much on the business side of things, because overall, the series effectively demonstrates Taylor Swift’s idea that love was key to the tour’s success. The documentary shines when it shares stories about the dancers, singers, musicians, and collaborators who helped bring the Eras Tour to life. While some of their stories are dramatic, most are simply about dedicated professionals whose lives were transformed by the tour. It’s great to see them being recognized, both emotionally and financially, for their hard work. The fact that they’re still enthusiastic about the music after two years speaks volumes about Swift’s lasting popularity. When Swift gets emotional after performing “Marjorie,” a song about her grandmother, she reveals it was a conversation with a backup singer that moved her. The documentary, like the tour itself, is most powerful when it’s clear these moments still hold deep meaning for Swift.







