Cannes Film Market Names Brazil as Country of Honor for 2025 Edition

by

As a passionate fan, I’m thrilled to share that this year is shaping up wonderfully for Brazilian cinema! Our country has been bestowed with the honor of being the Country of Honor at the upcoming Cannes Film Market. This prestigious recognition comes as we stride forward alongside the 78th Festival de Cannes, from May 13-21. And to make it even more exciting, Walter Salles’ “I’m Still Here” has been nominated for three Academy Awards, including Best Picture! What an incredible start to the year for Brazilian film!

The Ministry of Culture of Brazil, along with the Instituto Guimarães Rosa and the Brazilian Embassy in Paris, are orchestrating an exhibition highlighting Brazil’s vibrant and robust film and media sector.

As a movie enthusiast, I’m eagerly looking forward to participating in Brazil’s upcoming market event. This gathering promises a variety of engaging activities such as screenings of work-in-progress films and documentaries, exclusive networking opportunities, and presentations of fresh international co-production projects. The complete schedule and details will be unveiled in the forthcoming months.

This year’s highlight, being a continuation of last year’s attention towards Switzerland, is also involved in an artistic and educational program known as the Brazil-France Season. This initiative serves to commemorate the bicentennial of diplomatic ties between Brazil and France.

Or,

The focus now, following last year’s emphasis on Switzerland, is part of a cultural exchange program called the Brazil-France Season. This program celebrates the 200th anniversary of the diplomatic relationship between Brazil and France.

At the Plage des Palmes, Brazil will host the official gala event marking the start of the Cannes Film Market. Throughout the festival, various Brazilian institutions located within the Palais des Festivals will act as a key gathering point for networking, business discussions, and facilitating connections between industry professionals.

Alongside its success as a nominee during the U.S. awards circuit with “I’m Still Here,” Brazil also secured a victory at the Berlin Film Festival. The triumph came when Gabriel Mascaro’s film, “The Blue Trail,” was awarded the Silver Bear by a jury led by Todd Haynes.

Brazil’s Culture Minister, Margareth Menezes, set to visit Cannes this year, remarked that “the bond between Brazil and France in the realm of cinema and creative industries has been robust and continuously developing for quite some time.

In 2025, as we commemorate two hundred years of diplomatic ties, this milestone reinforces the bond between our countries in terms of culture and art, stated Menezes.

Joelma Gonzaga, who serves as the secretary for audiovisual matters within Brazil’s Ministry of Culture, commented that “Brazil has consistently held a significant role on the global cinematic stage, particularly at Cannes.

As a passionate film enthusiast, I can’t help but feel validated by the consistent recognition of Brazilian cinema at events like the Marché du Film. Being designated as the Country of Honor in 2025 will undeniably fortify and intensify our collaborative ties. This is an exceptional chance to broaden our networks, deepen our conversations, and display to the global community the rich diversity and innovative spirit of Brazilian filmmaking, as I articulated further.

Guillaume Esmiol, the head of Cannes Film Market, commented that “Brazil is an incredibly imaginative nation boasting a lively film sector.

He noted that there has been a consistent growth in the number of Brazilian experts attending Cannes over the past few years, with a remarkable 26% surge last year. He added that the Brazil-France Season alliance signifies the worldwide influence of the Brazilian film industry and its robust connection with Cannes.

Aside from Switzerland, past countries of honor include Spain in 2023 and India in 2022.

Read More

2025-02-26 16:18