Bitcoin Hits $100K, but No One Seems to Care. Seriously.

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According to data from Alphractal, Google searches for “Bitcoin” have recently plummeted to a shocking 17 points—yes, you read that right—17. This is the same level we saw when BTC was chilling at $54K in September 2024, and at $26K in August 2023. So, clearly, people are still just as interested in Bitcoin as they are in a broken vending machine. 🤑

But here’s the real kicker: This total lack of enthusiasm is even more jaw-dropping when you compare it to the November-December 2022 cycle. Back then, Bitcoin was hanging out around $17K, and guess what? The Google search index was just as low as it is now, despite a sixfold price increase since then. Talk about *meh* on a massive scale. 🤷‍♂️

Joao Wedson couldn’t help but point out the obvious, saying, “Google interest in Bitcoin is at the lowest level in history relative to price appreciation.” Yeah, no kidding, Joao. You don’t need to be a financial genius to see that. 😏

Bitcoin graph showing low interest

Now, you’d think that $100K—a number once treated like a sacred treasure in the Bitcoin world—would send people into a frenzy of curiosity. Spoiler alert: It hasn’t. Not even close. People have basically shrugged and gone back to arguing over TikTok trends. 🤦‍♂️

But why? Well, it turns out there’s a theory. First, the current rally seems to be missing something—like, I don’t know, *actual* retail participation. There’s no euphoric buying frenzy, no masses of people waking up at 2 AM to check the price. The search volume is low, spot trading is weak, and it looks like institutional investors are the ones driving this train, not the average Joe who thinks Bitcoin is still a “fad.” 💸

Bitcoin price graph with low public interest

Both analysts seem to agree on one thing: if the public doesn’t care, the market’s growth potential is basically on life support. We may need a little bit of chaos to wake people up and bring them back into the game. Maybe a few more wild swings in price, or, who knows, a viral meme that gets everyone excited again. 😜

With Bitcoin floating in this uncertain “price discovery” zone, it’s hard not to wonder if this rally can actually stick—or if it’s just waiting for a big shake-up to pull in the retail crowd again. Only time—and maybe a meme or two—will tell. 🚀

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2025-06-02 08:43