Minority Mindset

The Academy may not primarily view Marvel films as platforms for exceptional acting, and I suspect the general movie audience largely concurs. Instead, they repeatedly attend these films to witness other aspects: Exciting narratives about the perpetual struggle between good and wicked, stunning visual effects, and bonus content hidden within lengthy end credits.

During the April 24 session titled “Understanding the New American Consumer,” which was part of EbMaster’s Entertainment Marketing Summit presented by Deloitte, one of the key findings was reached. Later on, some leading executives from franchise and brand management shared their thoughts on why creating immersive worlds is crucial for prolonging a content franchise’s lifespan.

The key finding from the April 24 session titled “Understanding the New American Consumer,” part of EbMaster’s Entertainment Marketing Summit presented by Deloitte, was one conclusion. Later in the day, top executives from franchise and brand management expressed their views on how developing immersive worlds can help extend a content franchise’s duration.)

In Nick Harkaway’s novel “The Price You Pay,” an eight-part series unfolds about Jackie Price (Zeta-Jones), a once prominent international cocaine dealer who finds her opulent lifestyle unexpectedly threatened when she uncovers a group of the deadliest assassins, known as The Seven Demons, have been contracted to take her out. In the storyline, Sam, a meticulous lawyer and Jackie’s long-standing admirer, will be portrayed by Ings.

The show takes place in the 1970s and delves into the thrilling life of a fearless getaway driver, Josh Holloway, who works for a rapidly expanding criminal organization. However, things escalate from perilous to recklessly dangerous when a determined young law enforcer, Rachel Hilson, arrives with the intention of dismantling his crime empire.

Or, in an even simpler form:

The series is set in the 1970s and follows the story of Josh Holloway, a daring getaway driver for a growing criminal group. When a relentless young officer, Rachel Hilson, shows up with the goal of bringing down his entire crime family, the situation turns from risky to extremely risky.

The movie is being directed by Julia von Heinz, who has previously worked on “Treasure” and Germany’s 2021 Oscar submission “And Tomorrow the Entire World”. Embankment will initiate worldwide pre-sales for the film during Cannes.

In the stellar cast of the upcoming film, we have Tony Goldwyn (known for “Oppenheimer” and “Law & Order”), playing the role of CIA case officer Burton Gerber, Rufus Sewell (“The Diplomat” and “The Man in the High Castle”) as CIA Moscow Bureau Chief Gus Hathaway, and Justin Theroux (“Beetlejuice Beetlejuice” and “White House Plumbers”) portraying CIA case officer Van Spencer. Furthermore, Tennyson Crowe has been added to the cast as Sasha Tolkachev, who is Adolf’s son.