Adin Ross claims KICK will “automatically” overtake Twitch if Prime subs are scrapped

If Twitch, which is currently owned by Amazon, were to eliminate its free Prime subscriptions, according to Adin Ross, the platform KICK could surpass Twitch as the primary destination for live streaming.

Over time, numerous competitors have attempted to unseat Twitch as the preferred livestreaming platform. Notably, platforms such as YouTube, Facebook Gaming, Mixer, and DLive have invested heavily in content creators in an effort to replace Twitch as the dominant player.

Currently, the Amazon-owned platform remains the primary choice for many, but over the past two years, it has faced intense rivalry from KICK. This competitor, backed by Stake, has not only poured significant resources into attracting top streamers, but also emulated Twitch’s site design and adopted a more lenient approach towards rules.

If Twitch experiences any difficulties, KICK appears best poised to step up and become the leading platform. As suggested by Adin Ross, this transition might happen sooner rather than later, as Amazon permits KICK to seize the opportunity on Twitch’s behalf.

Adin Ross claims Twitch will ditch Prime Subs soon

The co-owner of KICK, now reinstated on Twitch, thinks that Twitch may soon eliminate its Twitch Prime subscriptions. This move, according to him, would present an opportunity for Twitch to maximize profits.

He mentioned that if Twitch were to eliminate their Amazon Prime and Twitch Prime services, KICK might naturally replace it, without the need for extensive contracts, during episode 456 of ImPaulsive.

When Twitch removes Amazon Prime subscriptions, which are free, there’s going to be an 80% decrease in the number of subscribers on Twitch.

Timestamp of 7:10

For a while, competitors have been emphasizing that it’s a significant move for Amazon to no longer include a Twitch Prime subscription.

According to reports, Twitch apparently incurs losses despite generating over $2 billion in revenue, leading some Amazon insiders to label it as a “living dead” or “zombie brand.

According to reports, there’s been a long-standing apprehension among staff members about potential large-scale dismissals. Chris Pavlovski, the CEO of Rumble, has hinted at two possible scenarios: either the company gets sold or it might be closed down in the upcoming years.

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2025-05-14 13:32