11:11 Media, headed by entrepreneur and cultural influencer Paris Hilton, is planning to release a concert documentary titled “Infinite Icon” globally in early 2026. This film will narrate the process behind her second album with the same title, as well as the impact music has had on her life’s journey.
Additionally, the firm has entered into a collaborative production and distribution agreement with CJ 4DPlex, a global pioneer in advanced movie formats and cinema innovations. Under this deal, CJ 4DPlex is responsible for distributing our movie globally on various screens.
Artistic visionary, business magnate, and social activist Hilton is set to delve into the forthcoming visual memoir during her discussion titled “Constructing a Modern Media Dynasty” today at Tribeca X. She will be joined by Andrew Wallenstein, CEO of Luminate Intelligence, and Bruce Gersh, co-founder and president of 11:11 Media, in this engaging conversation. With over 80 million followers across various platforms, Hilton’s impact resonates globally in realms such as music, fashion, business, and social media.
11:11 Media’s CEO, Gersh, stated, “Paris has an exceptional talent for resonating with a worldwide audience spanning cultures and age groups, and ‘Infinite Icon’ is our tribute to this influence.” We are creating a platform at 11:11 Media to share tales that inspire and break through barriers. Partnering with CJ 4DPlex allows us to realize this dream on a global level using innovative, immersive methods, resulting in a visual narrative as ambitious as it is universal.
In the past, Paris Hilton opened up about her own life experiences through her “This Is Paris” documentary, which was premiered on YouTube in 2020 and accumulated an astounding 80 million views. Now, I’m thrilled to say that I’ve been following her footsteps as she continues to reveal her personal odyssey in the new series titled “Infinite Icon”.
The term ‘Infinite Icon’ encompasses more than just a music documentary. It delves into the life of Hilton, showcasing how music served as a vital lifeline for her. This visually captivating and deeply personal documentary unfolds across five engaging segments, seamlessly merging live performances, unseen home videos, backstage footage, rare archival content, and insightful interviews. The film chronicles Hilton’s journey, from the launch of her debut album ‘Paris’ to the creation of her much-anticipated sequel ‘Infinite Icon’. It traces her path through personal hardships, public transformations, and the emotional pulses that molded her. Fundamentally, this film is a candid and emotional examination of how music played a pivotal role in Paris’ survival, recovery, and transformation into the pop culture figurehead she is today.
11:11 Media continues to grow in the realms of entertainment, documentaries, and music, building on the achievements from Paris Hilton’s second album “Infinite Icon,” released in September 2024, her reality series “Paris in Love” on Peacock, and a thriving podcast collaboration with iHeartMedia such as “I am Paris,” “Trapped in Treatment,” and “My Friend Daisy,” which quickly reached one million downloads soon after its debut.
At CJ 4DPlex, we’re always exploring new frontiers in storytelling and filmmaking. We’re thrilled to be partnering with Paris and 11:11 Media to share her remarkable tale in a fresh, groundbreaking manner. As CEO of CJ 4DPlex America, Don Savant expressed this enthusiasm. In line with our practice of teaming up with leading creators like Paris, we’re developing unique events and content that maximize our ScreenX and 4DX platforms, premium large formats (PLFs), and the overall theatrical experience. This collaboration is all about reinventing what can be achieved on the big screen.
4DPlex’s advanced formats offer an immersive cinematic journey, where ScreenX’s expansive 270-degree panorama places viewers right at the Hilton’s “Infinite Icon” Experience within the Hollywood Palladium, and 4DX delivers a multi-dimensional experience by incorporating motion, scent, and environmental effects to mimic the concert’s excitement. The movie will also be shown in traditional 2D screenings globally; the release date will be announced shortly.
11:11 Media’s collaboration with CJ 4DPlex signifies their mutual dedication to creating content that strikes a chord worldwide, crossing cultural boundaries and spanning generations, using compelling narratives associated with one of the most iconic figures on the planet.
The production titled ‘Infinite Icon’ is jointly brought to you by 11:11 Media and CJ 4DPlex. The executive producers for this project are Hilton, Gersh, Bruce Robertson, JJ Duncan, Jun Bang, Don Savant, Paul Hyo Kim, and Greg Drobnick.
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2025-06-09 19:19