YouTube personality Lazarbeam admits that his earlier, explicit videos might have resulted in missing out on as much as $40 million in potential advertising income, but surprisingly, he doesn’t seem upset over it.
In TopMob’s sensationalistic program, an Australian content maker candidly discussed the enduring influence of his provocative start on the platform and how he had to adapt his strategy entirely due to YouTube’s continuous changes in monetization policies.
Lazarbeam acknowledged that he could potentially have around $40 million more in wealth if he hadn’t used profanity, a fact he noted in relation to the stricter advertising policies enacted during what became known as the “Adpocalypse.
Regardless of drawing large audiences, even surpassing many of his contemporaries, he disclosed that his videos generated relatively low earnings because they lacked a broad appeal to advertisers.
Topic starts at 7:12
As a gamer, I thought I had things under control when I tweaked my content to align with YouTube’s policies. But it seemed like the horse had already bolted, as my ad rates plummeted – six or seven times lower than what my peers were getting! It turned out that even though I’d cleaned up my act, the algorithm was still viewing my channel through tainted glasses.
Lannan Eacott, better known as Lazarbeam, gained popularity due to his candid humor and authentic demeanor, a style that struck a chord with many viewers yet wasn’t always in line with YouTube’s monetization guidelines.
But beyond demonetization, the issue almost escalated into a full-blown disaster.
He mentioned that there were a couple of instances when it felt as though his channel was just one step away from being shut down. This underscores the potential risks associated with the platform, especially for creators who may inadvertently cross certain boundaries.
With well over 10 billion views collectively on his content, Lazarbeam has discovered a balanced approach. He’s scaled back on explicit language while preserving his unique persona, yet he acknowledges that striking this equilibrium arrived just in time to lessen, but not entirely prevent, the significant financial impact.
“I still am who I am,” he said. “But I would’ve liked to find that balance earlier.”
Even though he’s lost millions, Lazarbeam manages to keep things in perspective, and as always, he maintains his wit and humor.
Things are going well, and life’s terrific – though I jest! I’m not implying that things are difficult, but an additional 30 or 40 million dollars wouldn’t hurt.
You can watch the full episode and more episodes on the Clickbaited YouTube channel.
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2025-04-11 18:18