Former MTV, Discovery Exec Sean Atkins Named President/COO at Dhar Mann Studios, Which Has Also Signed With CAA

As a seasoned movie buff with a penchant for delving into the intricacies of the media world, I must say that the recent appointment of Sean Atkins as President and COO of Dhar Mann Studios has piqued my interest significantly. With a career spanning across some of the biggest names in the industry – from MTV to Discovery, HBO, Bertelsmann, Yahoo!, The Walt Disney Company, and Jellysmack – Atkins brings an impressive wealth of experience that promises to propel Dhar Mann Studios into uncharted territories.


Previously serving as the head of MTV and the Chief Digital Officer at Discovery, Sean Atkins has taken on a new role as president and COO at Dhar Mann Studios. This independent digital media company has also enlisted the services of Creative Artists Agency (CAA) for representation across all fields, as Atkins aims to broaden the company’s reach into various business sectors.

Atkins enters a digital content firm that specializes in scripted programming, regularly creating and broadcasting five 25-minute episodes per week. All the writing, direction, and filming for these shows take place within their 100,000-square-foot production studio situated in Burbank.

Sean Atkins, who will now work under Founder Dhar Mann, is being brought on board at a critical juncture for the company. We’ve established a strong base, and with Sean’s proven track record in spearheading growth and innovation at major media enterprises, he’s the ideal figurehead for our upcoming phase. In partnership, we aim to further our objective of employing media for constructive global change, while driving the company towards unparalleled expansion in its next period of rapid development.

In connection with his role, Atkins established the 5th Quarter Agency – a fresh division within Dhar Mann Studios – which assists content creators in maximizing their intellectual property’s earnings potential on YouTube. Notable clients for this agency include the Stokes Twins, Rebecca Zamolo, Royalty Family, and Jordan Matter.

At Creative Artists Agency (CAA), the studio intends to broaden its horizons into live events, merchandising, publishing, and forming new business partnerships. Additionally, it plans to collaborate with CAA Evolution, the financial arm of CAA, to explore opportunities for growth and possibly acquire other companies.

David Freeman, from CAA’s digital media team, expressed his excitement about strengthening our collaboration with Sean and Dhar, who are forward-thinkers revolutionizing storytelling and long-format scripted content within YouTube. This alliance is not just growing a successful channel but building a flexible media empire. We are utilizing all the resources of our agency to discover new chances in the broader media and consumer market.

In addition to MTV and Discovery, Atkins’ resume showcases his role as president of Jellysmack. During his tenure there, he managed revenue, marketing strategies, customer interaction, brand sales, content departments, and new business ventures. He has also had experience with HBO, Bertelsmann, Yahoo!, and The Walt Disney Company in the past.

Atkins praised Dhar for creating something exceptional – a media company focused on uplifting values, reaching over 120 million people worldwide in a secure and optimistic atmosphere. This platform is unprecedented, demonstrating the incredible impact creators can have on large-scale businesses. We’re ready to harness this energy and speed up the expansion of a business set to revolutionize the industry. I’m thrilled to guide this next stage, implementing an aggressive M&A strategy and venturing into new sectors that will fuel our growth even more.

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2024-09-24 18:16