Box Office: ‘Transformers One’ Rolls Out With $9.5 Million Opening Day, ‘Beetlejuice 2’ Still Challenging for No. 1 in Third Weekend

As a seasoned cinephile with decades of moviegoing under my belt, I must say that the box office landscape this weekend is as diverse and exciting as ever! The Transformers franchise has always held a special place in my heart (and childhood), so I was eager to see how “Transformers One” would fare. While its North American opening seems a bit modest, I’m hopeful it will find its footing and keep the Autobots rolling for weeks to come.


It appears that “Transformers One” from Paramount might not have a strong initial performance as it earned only $9.56 million during its first day and previews at 3,978 theaters. This suggests a North American opening weekend of approximately $26.3 million, which falls short of industry predictions of a $30 million or more debut.

The budget-friendly “One” movie, produced for $75 million, isn’t necessarily a complete flop compared to the usual studio animated feature or a live-action “Transformers” production. In fact, this series has shown a strong appeal among international viewers, particularly in recent times. However, it seems challenging to conceive that Paramount didn’t anticipate a larger opening weekend, given the competitive position of “Beetlejuice Beetlejuice,” which continues to challenge for top spot in its third week.

Will “Transformers One” continue to maintain its robust engine in the upcoming weeks, or will it ultimately prove its success? Despite an underwhelming start of $33 million, Paramount managed to salvage a decent performance for another summer family film with the original effects-driven movie “IF”, ending its run with a domestic total of $111 million. The studio will be watching closely to see if it can sustain this momentum as well.

The Josh Cooley-directed prequel has been receiving positive feedback, boasting a star-studded voice cast consisting of Chris Hemsworth, Brian Tyree Henry, Scarlett Johansson, and Keegan-Michael Key. Audiences seem to be quite excited about this addition to the series, as it’s the first theatrically released animated installment in the franchise since 1986’s “The Transformers: The Movie.” Cinema Score, a survey firm, gave it an impressive A rating following audience polling. With “Transformers One” competing for family audiences against next week’s debut of Universal’s critically acclaimed animated film “The Wild Robot,” Bumblebee and the Autobots could certainly use that positive buzz.

This weekend also sees the release of “Never Let Go,” a thriller starring Halle Berry from Lionsgate. Directed by Alexandre Aja, this supernatural film is expected to open in fourth place after earning approximately $1.6 million across Friday and preview screenings at 2,667 locations.

The movie labeled with a mediocre C+ grade by Cinema Score is the most recent disappointing flop in a series of unsuccessful theatrical releases for Lionsgate, including “Borderlands,” “The Crow,” and “The Killer’s Game,” all launched within the last two months. Upcoming is Francis Ford Coppola’s contentious film “Megalopolis,” which Lionsgate will distribute but has no stake in its production. Despite this, the lackluster box office predictions for “Megalopolis” suggest another underperforming release for Lionsgate in the near future.

The sequel to “Beetlejuice” titled “Beetlejuice Beetlejuice,” produced by Warner Bros., is continuing to accumulate sales. On Friday, it made $6.7 million, representing a 54% decrease from its $14.5 million daily earnings a week prior. For now, “Transformers One” leads the pack, but there’s a strong chance that “Beetlejuice” could earn more money across all releases, even in its third weekend. On Friday, it surpassed “Charlie and the Chocolate Factory” ($206 million) to become the third-highest-grossing domestic release of director Tim Burton’s career, without adjusting for inflation. Now, “Beetlejuice 2” ranks sixth among the highest-grossing films of the year in North America, having recently surpassed “Godzilla x Kong: The New Empire” ($196 million) this week.

Moving into third position is the Universal film “Speak No Evil,” experiencing a considerable decrease of around 49%, earning $5.8 million in its second week. This Blumhouse-produced horror remake is projected to surpass $21 million in total earnings within its first ten days on screen.

Even after nine weeks in theaters, Disney’s “Deadpool & Wolverine” maintains its position among the top five earners, raking in an additional $991,000 on Friday. It recently surpassed “The Avengers” ($623 million) to secure the 13th spot for highest-grossing domestic films ever. If it continues to hold strong, it could challenge “Barbie” ($636 million) and claim the 12th position in the all-time domestic box office rankings.

Simultaneously, the horror movie “The Substance,” praised at film festivals, is being screened in 1,949 different venues by Mubi. Directed by Coralie Fargeat, this critically acclaimed film garnered the screenplay award at Cannes in May and made $1.3 million during its opening weekend and previews. While it’s not a blockbuster yet, it’s expected to kickstart a word-of-mouth campaign driven by excellent reviews, high shock value, and strong awards speculation, particularly for lead actress Demi Moore.

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2024-09-21 18:46