You pay full price, but it’s not enough? Ubisoft defends microtransactions in Assassin’s Creed: Shadows

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Assassin’s Creed: Shadows recently got a big update. It includes a new part of the story, as well as a lot of optional outfits and items you can buy in the game.

The game has included small in-game purchases for ten years, but players continue to voice their disapproval. This recent criticism led the game director, Simon Lemay-Comtois, to explain the reasoning behind these purchases in an interview with IGN.

  1. The developer stated that he knows many players dislike microtransactions, but the revenue from them is what allows for the continuous development of the game, like adding new missions, improving parkour, and expanding elements related to Isu culture (which is one of the biggest attractions of the latest update).
  2. Lemay-Comtois also said that adding more Isu-related elements to the game was not initially planned and he managed to push it through only after the release.

https://youtube.com/watch?v= hvNSFE5msbE

While Shadows isn’t the only recent Assassin’s Creed game to get new content, Valley of Memory, a substantial free expansion for Assassin’s Creed: Mirage, has been very popular with players. This differs from the reception of the Shadows update.

Released on March 20th for PC, Xbox Series X/S, and PlayStation 5, Assassin’s Creed: Shadows has proven to be a success, helping the overall Assassin’s Creed series perform better than Ubisoft expected.

  1. Assassin’s Creed: Shadows on Steam
  2. Assassin’s Creed: Shadows Review: Great combat and stealth, where plot plays it too safe
  3. Assassin’s Creed: Shadows – guide

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2025-11-27 17:34