Ticketmaster says they’re leading the fight against bots and are using new AI technology to help ensure genuine fans can buy tickets.
Getting concert tickets, particularly for popular shows, can be really stressful. You have to log on, wait in an online queue, and hope tickets haven’t sold out by the time it’s your turn to buy them.
Many people are frustrated to see tickets end up with resellers who are simply trying to profit quickly. It’s especially disappointing if you’ve been trying for a long time to get them.
Ticketmaster has faced accusations from both users and the Federal Trade Commission, alleging that the company colluded with ticket resellers to artificially raise prices. Ticketmaster has denied these claims.
Okay, so the FTC is going after Ticketmaster and Live Nation – basically, they’re getting sued. Apparently, they’ve been doing some shady stuff with how tickets are resold and how much they charge. From what I understand, they’re accused of using their massive power in the industry to rake in tons of money from both fans like me and the artists themselves. It’s not looking good for them!
— TopMob (@TopMob) September 19, 2025
Ticketmaster unveils new AI tools to fight resellers
After the Federal Trade Commission sued Ticketmaster in September, the company has introduced new features to combat ticket resellers and automated bot accounts.
In the U.S., Ticketmaster is stepping up its efforts to fight bots and scalpers. They’ll now require anyone reselling tickets to verify their identity with a tax ID, and they’re using artificial intelligence to quickly identify and cancel tickets bought by bots.
Ticketmaster stated in a letter to US Senators, as reported by Variety, that they are leading the effort to prevent bots from buying tickets and ensure they reach genuine fans.
Ticketmaster is also shutting down TradeDesk, a system resellers use to monitor their ticket sales.
The National Independent Venue Association sent a letter accusing both Live Nation and ticket platforms of working with, and enabling, ticket resellers and scalpers.
Live Nation’s CEO, Michael Rapino, has suggested that concert tickets could become more expensive, as he thinks they are currently priced too low.
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2025-10-21 16:48