“That way she gets it all.” Twitch CEO Dan Clancy prefers direct payments to streamers over gifting subs

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Twitch CEO Dan Clancy regularly streams himself, often playing music, chatting with viewers, or just relaxing. He occasionally teams up with other creators too – his recent stream with heavenly, for example, became a big hit on social media.

Instead of applauding, people are talking about how much Twitch takes

While streaming with heavenly, Dan Clancy chose to give her a $100 bill rather than buying 20 subscriptions for her. He explained that Twitch takes a cut of subscription payments, so giving her the cash directly meant she’d receive the full amount. A viewer suggested he sign the bill, and he happily did so.

The cost of a Twitch subscription varies depending on the subscription level and the streamer’s country. Twitch keeps a portion of the subscription revenue, typically splitting it 50/50 with the streamer for basic subscriptions (Tier 1). However, popular streamers can negotiate a more favorable split, like 70/30. When Dan Clancy mentioned Twitch taking a cut, he was referring to this revenue share. For instance, buying 20 Tier 1 subscriptions in the U.S. costs around $99.80, but the streamer receives approximately $50 after Twitch takes its share.

Someone on X noted that sending a direct tip allows creators to receive almost 50% more of the money, which helps them continue creating content. They expressed strong support for this method.

Instead of celebrating Dan Clancy’s work, the focus has shifted to concerns about how much money Twitch takes from its creators. He’s currently getting a lot of attention, but not for positive reasons. Earlier this summer, he sparked criticism by promoting his own charity stream within the chat streams of other creators, which many considered unprofessional.

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2025-10-08 17:02