Bitcoin treasury firm Strategy scooped up more bitcoin after Michael Saylor teased the move Sunday by adding “₿ig Orange” to the Strategy Tracker chart. Saylor’s company snapped up another 13,627 BTC at roughly $91,519 per coin. 🧛‍♂️
Michael Saylor and company revealed the purchase of $1.25 billion worth of bitcoin ( BTC) early Monday. “Strategy has acquired 13,627 BTC for $1.25 billion at $91,519 per bitcoin,” the firm’s founder said. “As of 1/11/2026, we hodl 687,410 BTC acquired for $51.80 billion at $75,353 per bitcoin,” Saylor added. 💸
The news follows last week’s acquisition of 1,287 BTC alongside lifting Strategy’s cash reserves to $2.25 billion. At present, the company’s mNAV stands at 1.03. Over the last two purchase announcements, Saylor has not disclosed yield and this subject hasn’t been mentioned since the firm’s Dec. 29, 2025 purchase. 🤔
Taken together, the recent buys point to a steady, methodical playbook rather than a flashy victory lap, with Strategy continuing to add bitcoin while keeping its commentary tightly focused on the numbers. With cash reserves replenished, mNAV hovering just above parity, and yield talk conspicuously absent, Saylor’s latest moves read like business as usual-quiet accumulation, minimal theatrics, and a balance sheet doing the talking. 📉
Meanwhile, Strategy’s purchase price is once again below current spot values of $90,589 per coin. 💸
FAQ âť“
- What did Strategy buy this week? Strategy acquired 13,627 bitcoin for $1.25 billion at an average price of $91,519 per coin.
- When was the bitcoin purchase announced? Michael Saylor disclosed the acquisition early Monday, following a teaser posted Sunday.
- How much bitcoin does Strategy now hold? As of Jan. 11, 2026, the company holds 687,410 bitcoin acquired for $51.80 billion.
- What is Strategy’s current mNAV? Strategy’s mNAV stands at 1.03 following its most recent bitcoin purchases.
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2026-01-12 17:37