Bungie’s Halo Legacy & The Hype for Marathon

Before we even start playing a game, its branding does a lot of the work to get us interested. It creates the initial feeling, builds excitement, and makes us want to learn more. Bungie has done this exceptionally well with their game, Marathon. It’s created a huge amount of excitement, not just by showing gameplay, but by establishing a strong and unique identity – a feeling that’s really captured the attention of both players and streamers.





