Katie Feeney, an influential figure on social media known for collaborating with multiple sports associations and media corporations, has recently joined forces with Creative Artists Agency (CAA) for professional representation.
Feeney, who served as the inaugural social media representative for a professional football team, the Washington Commanders, boasts over 14 million followers collectively across different platforms. She has been visible on the sidelines during Super Bowl broadcasts, as well as on Fox Sports’ “Big Noon Kickoff” and ESPN’s “ESPY Awards.
At Penn State University, she collaborated with leagues such as the National Football League, Major League Soccer, the National Basketball Association, the National Hockey League, and Major League Baseball – even while keeping up an honor roll grade point average.
The deal with CAA underscores an increasing focus on linking up with professionals who are well-known in digital platforms.
Or, more casually:
Our agreement with CAA highlights how we’re aiming to team up with people famous online.
Initially, Feeney set up a presence on platforms like TikTok, Snap, and YouTube, as well as others. She’s also had experience with AKSM Media, a company focusing on guiding students aiming for careers in media. In 2022, YouTube extended an invitation to her to serve as an official correspondent for Super Bowl LVI.
Or:
Feeney first built a presence across platforms such as TikTok, Snap, and YouTube, among others. She’s also worked with AKSM Media, a company dedicated to helping students pursue careers in media. In 2022, YouTube asked her to be their official correspondent for Super Bowl LVI.
In her position with the Commanders, she shared unique insights about the team with her audience throughout the 2022 NFL season. This included reporting on their draft party, rookie minicamp, training camp, media day, and even some of their home games.
She shares posts about sports, fashion, beauty, and college culture, and has collaborated with companies like Google, T-Mobile, Allstate, Uber, the NFL Sunday Ticket on YouTube, and Estée Lauder.
Feeney continues to be represented by 28th Ave Management and Nixon Peabody LLP.
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2025-01-22 20:46