Xbox Boss Phil Spencer: “We Want Our Hardware To Win”

Microsoft’s Gaming CEO, Phil Spencer, has reiterated their dedication to the hardware sector through Xbox, aiming to excel by offering the top-tier gaming experience available. Simultaneously, Spencer acknowledged that the industry has evolved, now prioritizing games over platforms, as he put it.

On the GamerTag Radio podcast, Spencer expressed his desire for individuals to choose their hardware depending on the hardware’s abilities and how well it aligns with their preferred gaming locations. He emphasized that their hardware should excel due to its unique capabilities.

Spencer expressed that the most popular, frequently played, and triumphant video games currently available are cross-platform games which aren’t confined to a single device. He’s optimistic that his team can develop a platform for Xbox that attracts creators who produce such multiplatform games.

He expressed his desire to construct a versatile platform, catering to creators who strive to connect with their audience across all types of screens.

Additionally, Spencer defended Microsoft’s position in the hardware market, disputing suggestions that they should exit it due to their current ranking as the third most popular system, trailing behind the PS5 and Switch.

The unique hardware we have is essentially who Xbox is. It’s no surprise that ‘box’ is included in our brand name, and from my perspective, hardware plays an essential role in our operations.

As the head of Microsoft Gaming, Spencer expressed his commitment to developing cutting-edge gaming hardware. His aim is to create products that would captivate players, whether they be traditional consoles connected to televisions, portable devices, or Xbox platforms used in various locations.

Regarding the handheld gaming market, there are persistent whispers that Microsoft could develop its own portable Xbox device. Phil Spencer didn’t provide any concrete details, but he mentioned that he has gained valuable insights from devices like the Steam Deck and ROG Ally. When asked about what an Xbox experience would be like on these platforms, he responded, “I believe we still have room for improvement.

2024 proved to be a tough year for the video game hardware market in the US, with each of the three leading platforms – PlayStation 5 (PS5), Xbox Series X|S, and Nintendo Switch – experiencing a decline in their yearly sales compared to the previous year. This dip was anticipated due to the age of the systems, but it was more pronounced than some analysts had forecasted. The Xbox Series X|S platform is facing particularly tough times, as sales have dropped compared to the Xbox One, while PS5 sales have increased over those of the PS4 during a similar time frame.

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2025-01-27 17:09