Try this rephrased version: Let’s engage in an entertaining guessing game! Can you predict the most-watched Netflix original movie of 2024? [Time is ticking …] Unfortunately, time has run out! The correct answer was the film Damsel, starring Millie Bobby Brown, which Netflix claims was viewed 143 million times in the previous year. It’s intriguing to note that a movie can have such success without being shown in theaters or receiving any marketing. Interestingly, director Greta Gerwig is determined not to let the same happen with her upcoming film, a sequel to Barbie, which serves as the initial installment of a series based on C.S. Lewis’s Narnia series. According to a report by Puck, Gerwig intends to release the movie exclusively in theaters for a four-week period, with Imax agreeing to play it for two weeks initially, and possibly an additional week if demand warrants it. To keep both companies satisfied, Gerwig plans to film the Narnia movie using both regular and Imax cameras.
The movie will premiere exclusively on IMAX screens on Thanksgiving Day, 2026, and won’t be streamed on Netflix until Christmas. Moreover, Netflix will promote this film as both a theatrical and a Netflix/Imax production. This will be the first time Netflix has released a movie in such a manner, even surpassing the short theater run of “Glass Onion: A Knives Out Mystery.” In essence, it appears that Netflix is making an effort to produce movies that generate conversation (rather than simply licensing them). Perhaps the pain of losing Emerald Fennell’s “Wuthering Heights,” which refused a theatrical release, was too severe to forget.
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2025-01-17 20:53