Kathleen Kennedy is stepping down as president of Lucasfilm after 14 years, marking the end of her time leading the Star Wars franchise under Disney. This news follows a recent report from PUCK News.
Disney has announced a change in leadership at Lucasfilm, positioning it as a fresh start for the studio. Kathleen Kennedy is stepping down from her daily management role, and will be replaced by a new leadership team consisting of Dave Filoni and Lynwen Brennan, who will jointly lead the studio.

Everyone in the movie business is talking about how things will stay the same after Kennedy leaves, but honestly, it’s a good moment to really think about what Star Wars actually became under her leadership. I’m wondering if the franchise is even in a place where it can bounce back, you know?
A Franchise That Lost Its Event Status
When Disney bought Lucasfilm in 2012, Star Wars was already a hugely valuable entertainment property. People expected more than just continued success; they anticipated a constant stream of popular movies, lasting cultural impact, and a dedicated fanbase for years to come.
That vision did not hold.

While the first few releases were successful at the box office, that success didn’t last. Problems with making the films started to pile up, costs went up, and several key creative teams broke apart before their projects could be finished. Eventually, Lucasfilm’s plans for future theatrical releases fell apart completely.
As a lifelong movie fan, it felt huge when there was a seven-year wait between Star Wars films. Seriously, for a series that basically invented the modern blockbuster, that was a long time! By the mid-2020s, it wasn’t about rushing to the theater for a Star Wars event anymore. It just felt like…more stuff to watch, you know? Just content.
Rising Costs, Declining Confidence
During Kennedy’s time as leader, costs for movies and streaming shows increased, but audience interest didn’t keep pace. Even with significant marketing, many new Disney+ series didn’t become major cultural moments or spark much conversation among viewers.

This trend sparked concerns about how decisions were being made at Lucasfilm. It became common for projects to be announced well ahead of time, but then they were often postponed, significantly changed, or simply cancelled without much notice. This inconsistency damaged the trust of both fans and those who had invested in the company.
Instead of having a clear plan for the future, Lucasfilm seemed to be constantly responding to problems as they arose, making changes after things went wrong.
Fan Trust and the Cost of Division
Beyond financial performance, Kennedy’s era saw a significant deterioration in fan sentiment.
As a fan, it really hurt to see how often the new creative decisions split the fanbase. And honestly, Lucasfilm’s reactions to our concerns often made things even worse. It felt like they weren’t listening to us longtime fans, and just dismissing our feelings instead of trying to understand where we were coming from. It was incredibly frustrating to feel unheard.

Eventually, people lost interest. Excitement for new movies faded, conversations turned into arguments, and Star Wars stopped bringing people together like it used to, across all ages.
For a brand that connects with people through common values and experiences, losing trust could be the most damaging long-term consequence.
A Leadership Shift That Reflects Internal Concerns
When Kennedy steps down, Dave Filoni will take the lead creatively as president and chief creative officer. Carol Brennan will be responsible for the business side of things, handling operations and finances.

The way the company is now organized shows they understood Lucasfilm’s difficulties weren’t just about the stories being told. The focus on managing money carefully suggests they were worried about projects going over budget and not consistently delivering results – problems that were common during Kathleen Kennedy’s time as president.
Dave Filoni and the Question of Continuity
Honestly, everyone’s been expecting Dave Filoni to get a bigger role for ages, and it’s fantastic to see it happen. But it’s not like he’s coming in and completely changing everything – he’s built so much of what Star Wars is now, so it’s more of a continuation than a fresh start, which I’m totally okay with!
Dave Filoni, a leading creative at Lucasfilm, was heavily involved in developing shows for Disney+. This included series like The Acolyte, which was canceled after its first season, and Ahsoka, which didn’t attract a large audience beyond dedicated Star Wars fans.

Although Dave Filoni is known for his extensive understanding of the Star Wars universe, recent projects suggest a larger problem: Lucasfilm seems to be making content primarily for dedicated fans, rather than aiming to attract a wider audience.
If that approach continues, the leadership change may amount to a reshuffling rather than a reset.
An Ending Without Resolution
Kathleen Kennedy’s departure from Lucasfilm marks the end of an important era for the Star Wars franchise. While her time began with big box office hits, it ultimately concluded with the series losing some of its cultural impact, facing a divided fanbase, and leaving many wondering what’s next.

It’s unclear if Lucasfilm can turn things around. Simply changing who’s in charge won’t be enough to win back fans or make Star Wars movies feel like must-see events in theaters again.
For now, Kennedy’s exit marks an ending — but not yet a solution.
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2026-01-16 02:58